Chinese Dating Site Jiayuan.com Going Public

The most recent in a string of dating sites going public, Chinese dating site Jiayuan.com has filed to sell up to $100M of American depositary shares in an IPO. They call themselves the biggest dating platform in China with more than 40 million registered members, however according to Reuters, less than 5 million of those accounts were active and barely a million of them are paying memberships.

The company did not specify a price range or the number of American Depositary Shares to be sold, but profits are expected to pay dividends to their owners and to pay for general corporate expenses.

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